Discover how AI Agency v2 helps you build eighteen AI tools once, run your own agency on them, and then sell those same tools to clients as recurring retainers.
Many AI agencies get stuck selling one-off builds: every project ends at handover, the next client starts from scratch and revenue has to be won again each month. The AI Agency v2 course takes a different route — it teaches you to build a connected library of AI tools, use them to run your own agency, and package them as retainer-based services for clients.
It starts from the absolute beginning, so it works whether you’re completely new to agency life or already running an agency you want to rebuild around AI. No coding is required — everything is built with Claude and no-code tools.
👉 See the full AI Agency v2 training here →
🔍 What Is the AI Agency v2?
AI Agency v2 is a complete system for starting and scaling an AI agency, organised into nine sections with eighteen tools and a week-by-week, 12-week implementation plan. At its heart is the AI Agency OS: eighteen Claude Projects, each built from the same three components — a Project, a master system prompt and knowledge files.
The idea is “build once, sell forever”. You build each tool, use it internally for things like proposals, onboarding packs, status reports, outreach and ad creative, and then offer it to clients as part of a monthly retainer. The course is priced at $495 as a one-off payment with lifetime access and free future updates, and the page states a 30-day money-back guarantee.
👤 Who This Course Is For
This course is ideal for:
✔ People who want to start an AI agency from scratch
✔ Existing agency owners converting their agency to an AI-first model
✔ Founders who would rather sell a system than another one-off build
✔ Non-technical operators who can follow a step-by-step SOP
✔ Builders who are willing to do the outreach as well as the building
It isn’t designed for anyone looking for passive, push-button income. The course is built for people who will follow the plan, build the tools and do the selling — the implementation plan is paced at roughly fifteen to twenty hours a week, so it can run alongside a job.
📚 What You’ll Learn (Course Highlights)
Here’s a breakdown of the nine sections inside AI Agency v2:
🔹 1. Introduction & Foundations
What an AI agency actually is, how agencies use AI across conversation, content, advertising and analytics, why AI deployments fail, the current landscape, the core tool stack (including Claude, Voiceflow, Vapi, Make, n8n, Apify and Clay) and the solo operator versus team models.
🔹 2. Agency v2 Services & Pricing
The service catalogue — AI chatbots, voice AI agents, AI SDR, AI ops and analytics, and vertical AI products — plus how to price AI services and structure deals as a build, a retainer and pass-through usage.
🔹 3. Client Acquisition
A wide range of acquisition channels, from content audits, webinars, SEO and Google Ads to social advertising, LinkedIn outbound, AI cold email, YouTube, partnerships, niche communities and a lesson on getting to your first $10K month.
🔹 4. Pitching & Closing AI Clients
The pitching process, discovery calls, the audit-to-proposal bridge, proposal walkthroughs for each service, pilot projects and lost-deal reactivation — with hands-on builds of the Proposal Generator and Sales Call Analyzer in Claude.
🔹 5. Delivery Operations
The delivery rhythm, onboarding in the first seven days, kickoff workshops, project management, scope creep, QA, handover and converting projects into retainers.
🔹 6. Data Foundation
Knowledge base architecture, chunking, embeddings and vector databases, LLM-powered classification, and how to scope and price AI training data projects.
🔹 7. AI Advertising for Clients
AI advertising as a sellable service: the Ad Creative Generator, ad copy and visual creation, A/B testing, Make workflows, scoping, reporting and the AI ads retainer.
🔹 8. The Tools of the OS
Setting up Claude for your agency and your clients, the “tool factory” approach, and step-by-step SOPs for the remaining tools — from the Lead Magnet Creator and Cold Email Sequence Generator to the Case Study Writer and ICP Refiner.
🔹 9. The 12-Week Implementation Plan
A phased plan — Foundation (weeks 1–3), Build (weeks 4–7), Deploy (weeks 8–10) and Scale (weeks 11–12) — that has you building and selling in parallel from week one. An appendix covers an AI agency advertising system.
👉 Explore the AI Agency v2 curriculum →
📈 Outcomes You Can Expect
According to the course page, by week twelve you’ll have worked towards:
✔ All eighteen tools built as Claude Projects
✔ Your niche, offer and ideal client defined
✔ Services packaged into tiers with clear price bands
✔ A repeatable process for finding, pitching and closing clients
✔ Onboarding, delivery and reporting running on SOPs
✔ A documented tool library you can train someone else on
The page is clear that results depend on your effort and your market — the course gives you the pricing, packaging and process, and you do the reps.
💡 Why This Course Matters
Selling builds can feel like a treadmill. Billing by the hour punishes the efficiency AI gives you, and nothing reusable carries over to the next client.
AI Agency v2 is built around a retainer-first, productised model: tools built once and deployed to each client, pricing based on outcomes rather than hours, and a library that becomes sellable IP in its own right.
It combines the strategy and the execution rails in one place — what to sell, how to price it, how to win clients and how to deliver.
🔎 Course Summary
Course Name: AI Agency v2
Category: AI Agencies
Focus: Building an AI Agency OS of 18 Claude-based tools, packaging AI services and selling them as recurring retainers
Ideal For: New AI agency founders, existing agency owners moving to AI, freelancers ready to build an agency
🔗 Learn More
Ready to stop selling builds and start selling a system? Get full details, the complete curriculum and the FAQ on the course page: